Lancia PuRa HPE EV Concept Foreshadows Company’s Future

We get a glimpse of what’s to come with the Lancia PuRa HPE EV concept

Labeled as the first Lancia to ever come with an electric power train, the Lancia PuRa HPE EV concept was just introduced by the Italian marque. Its name refers to the “pure and radical” design language of the brand, with the car sharing similar design elements to their more popular vehicle, the Stratos.

Featuring reinterpreted rear horizontal blinds, resembling the Stratos, the Lancia PuRa HPE EV concept looks quite similar to the two-door rally car when viewed from the rear. It’s a striking, modernized look, and something we’ve never come across in the market. A superb job well done here.

The exterior’s “Progressive Green” paint job features a warm golden tone produced with cutting-edge pigments and pays respect to the classic Lancia Flaminia Azzuro Vincennes. The sides of the concept also pay homage, and reference the Aurelia and Flaminia with its lines. The new Lancia insignia also sits pretty on the front fenders.

Lancia PuRa HPE EV concept
Lancia

Just as stunning is the interior of the Lancia PuRa HPE EV concept. The spacious cabin features a dashboard that is constructed with a single piece of glass. There are freestanding seats at the front and a set of two round tables located at the center. According to Lanica, more than 70 percent of the “touchable” interior surfaces of the PuRa HPE are made from eco-sustainable materials.

Many of the car’s specifications haven’t been confirmed but Lancia has stated that the car will be able to hold a driving range of 435 miles on a single charge. 62 miles of range can be added with only 10 minutes of fast charging.

Fingers crossed the PuRa HPE will go into production sometime in the next decade. In the meantime, we’ll have to wait for the upcoming 2026 Ypsilon hatchback.

Lancia PuRa HPE EV
Lancia
Lancia PuRa HPE EV
Lancia
PuRa HPE EV concept
Lancia
PuRa HPE EV
Lancia

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